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My research is a blend of thinking and doing, of the empirical and the constructive. It is in four principal areas. For almost two decades I have been working on a basic problem in business forecasting--no single forecasting method performs well across all kinds of data and situations. That has produced an extensive program of research related to forecasting that has included work on expert systems development, assessment methodologies, statistical pattern recognition, and applications of neural networks. More recently, I have been involved in an effort with Dick Boland to conceptualize Managing as Designing, an approach to management thinking that compliments the decision-oriented approach in general use. My interest in design extends to the design of visualization instruments, including MIDI-based instruments that allow painters and artists to play with images in the way that musicians play sounds. Finally, I have done work related to how people use information in setting objectives and on how they perceive time when using information systems. Following are some of my most important findings and accomplishments (the links on this page download full-text pdf versions of the papers). In ForecastingDeveloped Rule-Based Forecasting, an expert systems approach to improve the selection and combination of extrapolation forecasts.
Found that machine learning techniques could improve on the estimates of experts for coefficients used in expert systems for forecasting.
Reviewed the approaches proposed for integrating statistical and judgmental forecasts and the empirical support for each.
Found that of 48 studies that examined the use artificial neural networks to produce forecasts, only 22 were effectively validated and implemented. Of those, 18 supported the potential of neural nets for forecasting and prediction.
Proposed and tested the use of causal forces for the selection and weighing of extrapolation methods.
Found that the most widely used measures for assessing accuracy in forecasting studies are unreliable and unstable and proposed and evaluated the Relative Absolute Error (RAE) as an alternative.
Found that prediction intervals are often asymmetric and proposed a method for modifying them.
Determined that decomposition improves forecasts under a set of well-specified conditions and is risky in the absence of those conditions.
Determined that the use of diffusion models to forecast information systems spending has produced errors that are greatly in excess of those resulting from the application of simple extrapolation methods.
In Instrument DesignDesigned and programmed Imager, a performance instrument that provides for real-time control of color, form, and motion of abstract images.
Related to Information and Information Systems UseFound that competitor-oriented objectives and some uses of competitor-oriented information are likely to be detrimental to profits.
Identified systematic biases (regression to mean) in self-assessments of time by computer users.
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